De Persgroep

De Persgroep

Objective: For the European Football cup in 2016, the biggest Belgian newspaper wanted to do a live reporting of the event on their website.

Solution: We used our in-house software "Buzzyfy" to "geofence" every city where a match was taking place and then filtered all social media posts from Instagram, Twitter, Facebook, Youtube, VK, etc that were related to the match, the fans, and so on.

Results: Our content feed on their website generated tens of thousands of visitors that came to see the live reporting on the match.