Moltonel

Objective: When Moltonel rebranded to Cosynel they needed to a campaign to reassure customers that were changing their name, but not their characteristics.

Solution: Working together with two creative agencies we implemented a whole campaign that helped the brand transition. This included: a custom-built interactive website, supporting social media campaign, google adwords, etc.

Results: We generated brand awareness using online competitions, with well-known celebrities while generating money for charity.