Enrique Iglesias

Objective: Following the social platform we built for Jessica Simpson, we got the request from Enrique Iglesias to build his own personal platform.

Solution: We build a stand-alone social network platform across various channels that allowed Enrique Iglesias and the team to interact with his fans how and when he wanted. This platform also enabled other activities like mobile shopping, chat, and event calendars.

The extensive infrastructure was hosted on several load-balanced servers.

Results: The social media platform was launched during one of his shows. The followership skyrocketed and tens of thousands of fans were on the platform at any instance.